The Loom
Your creator pipeline, in one view.
Every creator relationship on a single board. What's warm, what's cooling, what to do next. See GMV per thread, commission attribution, and who's actually carrying your numbers.
Creator CRM · Built for TikTok Shop
Map your pipeline, track every seed shipped, and see who's actually driving GMV. One workspace for every creator relationship.
The fraying thread
By the time you notice a top creator's gone quiet, you've already lost the quarter. By the time you total up what you've spent on samples, you can't tell what came back.
The threads are there. They're just not being tended.
What's in the loom
Your creator pipeline, in one view.
Every creator relationship on a single board. What's warm, what's cooling, what to do next. See GMV per thread, commission attribution, and who's actually carrying your numbers.
wovr surfaces attention, not contacts.
Every morning, wovr shows you the threads that need you today — and tells you why. A sample shipped without a post. A high-GMV partner who's gone quiet. A follow-up due now.
Every seed planted. Every one that grew.
What you sent. Who posted. What it earned. Seeding becomes a number, not a guess — tracked from first shipment to last attribution.
Connected to where you sell
Connect your TikTok Shop. wovr pulls GMV, commission attribution, and creator performance automatically.
No copy-paste from Seller Center. No spreadsheet rebuilds at month-end.
The numbers update while you tend.
TikTok Shop is where we start. Amazon Influencer, YouTube Shopping, and Instagram Affiliate are next on the roadmap. The relationships you build come with you — wherever the platform landscape moves.
What changes
Before wovr
With wovr
Before
“I think we have about 80 active creators.”
With wovr
87 active threads. 12 in negotiation. 6 cooling and overdue for a touch.
Before
“We sent a lot of product last quarter.”
With wovr
$4,200 seeded. $38,000 attributed. 9.1× return.
Before
“Sofia is probably one of our best.”
With wovr
Sofia drove $42,800 in GMV at a 12.5% commission. Top thread.
Before
“I should follow up with some people.”
With wovr
Three creators received samples 21+ days ago with no content posted. Here they are.
Pricing
Some platforms take a cut of every dollar your creators drive. wovr is a flat fee — same at every tier. Growth doesn't cost you more.
For solo sellers getting organized.
For active TikTok Shop brands.
For mature, multi-platform programs.
For agencies tending multiple clients.
From the founder
I built wovr because brands doing millions a year on TikTok Shop were running their entire creator program out of a Google Sheet.
Every other part of their business had software — inventory, customer support, ads. The thing that actually drove revenue didn't.
The threads were there. They just weren't being tended.
wovr exists to close that gap.
— [Founder name], founder
Ready when you are
14 days. Every feature. Cancel anytime.
Bring your creator list. By next week you'll either see exactly why this is worth it — or you won't, and that's fine too.